Posts Tagged ‘Copywriting’

The Belcher Button: Proof Everything Matters In Copywriting

December 20th, 2010

So I was aimlessly browsing around the Warrior Forum and I came across a sales page for a niche site that listed the Belcher Button as a feature.  I’d never heard of it before, but after conducting a quick image search on Google I quickly recognized the Belcher Button as the big orange Add To Cart button I see on many sales pages.

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